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Stereotypes as Shifting Standards: Implications for Social Judgment, Communication, and the Interpretation of Feedback

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If you have a question about this talk, please contact Edoardo Chidichimo .

Stereotypes may serve as judgment standards against which we evaluate individual members of stereotyped groups. This can lead to contrast effects in subjective judgments, as the use of within-category referents means that members of negatively stereotyped groups are judged relative to lower standards than members of positively stereotyped groups. I describe evidence of gender- and race-based shifting standards in judgments of competence, and discuss the role of stereotype-based standard shifts in interpersonal communication and in the translation of feedback.

This talk is part of the Social Psychology Seminar Series (SPSS) series.

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Sidgwick Site, West Rd, CB3 9DT (Lecture Theatre TBC) Seminar room 2, University of Cambridge School of Clinical Medicine, CB2 0SP Little Hall

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