Abstract

A focus on social media including why we should use it in business, how we can promote a professional image and a look at social lead generation and measurement. Please book early as these sessions are very popular!

Following the popular session on digital marketing in January, this meeting will focus on social media.

Comments from previous delegates have indicated that there is more learning at these breakfast sessions than they were expecting, and that was a good thing! We ask speakers to impart some useful snippets that will have delegates feeling they have had value for money and would be keen to find out more.

Timings

08:00 Registration and networking over coffee & bacon rolls

08:30 Speakers followed by Q&A

09:30 Further networking

10:30 Event closes

Topics and Speakers

Why use social media/what to use – Simon Wheeler, Provoke Me

What is social media?
Why is it important?
What channels should I be using?
What should I be posting and how often?
Pitfalls?

Promoting a professional image – Sue Keogh, Sookio

Creating a coherent brand strategy on social media
How to be professional, but not boring, on social media
Rules and policies – getting your staff on board

Social lead generation and measurement – Luke BrynleyJones, Our Social Times

How to generate leads through social media 
B2B and B2C lead generation examples
Social media measurement and ROI



To attend To book on please click on this link – http://www.cambridgenetwork.co.uk/events/breakfast-networking-social-media-focus/

Any Cambridge Network member may attend, with priority given to members with under 50 staff. There is a small charge of £15+VAT for members to attend. Non-members may also attend this session at a fee of £50+VAT, or they may wish to join for the same price and come along to these and many other networking events.