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SUMMARY:Do you recycle while others are watching? Personality\, identity\,
  visibility\, and 21 pro-environmental behaviours - Dr. Cameron Brick (Win
 ton Centre\, U of Cambridge)
DTSTART:20180322T130000Z
DTEND:20180322T140000Z
UID:TALK102409@talks.cam.ac.uk
CONTACT:22612
DESCRIPTION:We know how to mitigate environmental problems like climate ch
 ange\, but don't know why many individuals reject those behaviours and pol
 icies. I argue pro-environmental behaviour is based not just on thoughts a
 bout the environment or on difficulty but also how individuals think about
  others. Examining the person in social situations may help predict or inf
 luence these behaviours. I present a research line showing how personality
  and social identity relate to pro-environmental behaviour and policy pref
 erences (total N = 3504). Study 1 shows that pro-environmental behaviours 
 may be caused by environmental concern\, which may in turn be caused by th
 e personality trait Openness. Studies 2-5 find that social identification 
 with environmentalists uniquely predicts behaviour and policy preferences.
  In Studies 6-8\, environmentalist identity interacts with the public visi
 bility of behaviour to predict frequency of behaviour in a multi-level mod
 el controlling for perceived difficulty and effectiveness. Studying social
  reactions to environmental problems provides the opportunity for public i
 mpact and for basic science on cognition\, social influence\, and action.
LOCATION:David Attenborough Building\, New Museums Site\, Room 2.49
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