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SUMMARY:The Professor in Children's Literature: A Corpus Based Analysis of
  Expertise in Books Marketed to a Young Audience - Professor Melissa Terra
 s\, University of Edinburgh
DTSTART:20190304T170000Z
DTEND:20190304T183000Z
UID:TALK121129@talks.cam.ac.uk
CONTACT:Lucian Stephenson
DESCRIPTION:*How is academia portrayed in children's literature?* \n\nThis
  talk reports on an ambitious survey of fictional professors in texts mark
 eted towards children.  Professors are overwhelmingly white and male\, ten
 ding to be elderly scientists\, who fall into three stereotypes: the vehic
 le to explain scientific facts\, the baffled genius\, and the evil madman.
  By the late 20th Century\, the stereotype of the male\, mad\, muddlehead\
 , called Professor SomethingDumb\, is formed in humorous yet pejorative fa
 shion. \n\nThis research provides a publishing history of the role of acad
 emics in children's literature\, questioning the book culture which promot
 es the enforcement of stereotypes regarding intellectual expertise in chil
 dren's media\, while also discussing appropriate corpus-based analysis\, a
 nd how the current digital information environment supports such an approa
 ch to literary study.\n\n*Melissa Terras* is the Professor of Digital Cult
 ural Heritage at the University of Edinburgh's College of Arts\, Humanitie
 s\, and Social Sciences\, leading digital aspects of research within CAHSS
 \, and Director of Research in the new Edinburgh Futures Institute. Her re
 search focuses on the use of computational techniques to enable research i
 n the arts\, humanities\, and wider cultural heritage and information envi
 ronment that would otherwise be impossible.   You can generally find her o
 n twitter @melissaterras.\n\n
LOCATION:Mary Allan Building room 104\, Homerton College\, Hills Road\, Ca
 mbridge CB2 8PQ
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