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SUMMARY:Understanding the use of green spaces using social media data – 
 possibilities and challenges - Dr. Tuuli Toivonen\, University of Helsinki
 \, Digital Geography Lab
DTSTART:20191029T130000Z
DTEND:20191029T140000Z
UID:TALK127696@talks.cam.ac.uk
CONTACT:Peadar Brehony
DESCRIPTION:National parks and other protected areas are crucial for biodi
 versity protection\, but justification for their existence often depends o
 n their recreational use. In the urban context\, availability of parks and
  other green spaces are considered an important component of sustainable\,
  healthy and socially equal urban environment. Conservation and green spac
 e management require information about the use of green spaces\, but such 
 data is generally laborious to collect. Recently\, social media has been g
 aining increasing attention as a data source for research and planning. So
 cial media data come\, however\, with biases and ethical and practical cha
 llenges. In this presentation I will 1) present the characteristics of soc
 ial media data\, 2) inspect their possibilities to gain understanding on w
 hen and how people use green spaces\, 3) present methodological advancemen
 ts for social media analytics\, and finally\, 4) discuss the potential and
  limitations of social media data analysis in understanding how people use
  green spaces. The presentation is based on our recent works using social 
 media data in national parks in Finland and in South-Africa and in urban g
 reen areas in Finland. \nFor more\, please see: \nhttps://www.helsinki.fi/
 en/researchgroups/digital-geography-lab \nhttps://www.helsinki.fi/en/resea
 rchgroups/digital-geography-lab/social-media-for-conservation-science \n
LOCATION:Hardy Building 101 (first floor)\, Downing Site\, Cambridge
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