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SUMMARY:Shaping Research for Industrial Innovation - Professor Mike Gregor
 y\, Head\, Institute for Manufacturing\, University of Cambridge
DTSTART:20100225T173000Z
DTEND:20100225T190000Z
UID:TALK21924@talks.cam.ac.uk
CONTACT:Jo Griffiths
DESCRIPTION:As delivered recently to the R & D Society in London. Professo
 r Gregory's talk focuses on the renewed interest in the role of manufactur
 ing in the economy. Traditionally manufacturing research has tended to foc
 us on elements of the activity such as production technology or operations
  research. Professor Gregory will argue that the modern integrated definit
 ion of manufacturing which includes the whole value chain from marketing t
 o service requires a more integrated approach to research. He will argue t
 hat thinking about innovation and manufacturing in the broader sense can r
 eveal the potential of manufacturing to enhance economic performance. Fina
 lly he will argue for the importance of understanding dynamics of emerging
  industries so that the UK’s R&D capability can be more rapidly and full
 y exploited.\n\nRefreshments from 17.00hrs.  Presentation at 17.30 hrs
LOCATION:Institute for Manufacturing\, 17 Charles Babbage Road\, Cambridge
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