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SUMMARY:‘To Report or Not to Report: is that the Question?’ Exploring 
 Young People's Reporting Practices of Illicit Drug Ads on Social Media - A
 shly Fuller\, University College London
DTSTART:20250314T140000Z
DTEND:20250314T150000Z
UID:TALK229489@talks.cam.ac.uk
CONTACT:Anna Talas
DESCRIPTION:Better algorithms mean less illegal content on social media. T
 o improve these algorithms\, users need to report such content\, yet they 
 often do not. This talk will explore young people’s attitudes and practi
 ces around reporting a specific online harm: illicit drug advertisements.\
 n\nA survey of UK students <notextile>(13–18)</notextile> examined their
  reporting practices and tested different messages to encourage reporting.
  Surprisingly\, none were effective\, highlighting deeper challenges in th
 e reporting process. This calls into question whether user reporting is th
 e best way to reduce harmful content and highlights the need for a balance
 d approach that combines proactive detection with user engagement.
LOCATION:Webinar &amp\; GN06\, Computer Laboratory\, William Gates Buildin
 g.
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