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SUMMARY:Lessons from the Obama Campaign: Making the Obama Digital Model Wo
 rk in Politics and Beyond - Joe Rospars\, New Media Director for Barack Ob
 ama’s Presidential Campaign
DTSTART:20100308T183000Z
DTEND:20100308T200000Z
UID:TALK22999@talks.cam.ac.uk
CONTACT:Lindsay Chura
DESCRIPTION:Joe Rospars will talk about his experiences as the New Media D
 irector for Barack Obama’s presidential campaign\, where he oversaw all 
 online aspects of the unprecedented communications and grassroots mobiliza
 tion effort. He led a wide-ranging program that integrated design and bran
 ding\, web and video content\, mass email\, text messaging\, online advert
 ising\, organizing and fundraising. Mr. Rospars will discuss lessons learn
 ed on the campaign and how Obama’s online model and grassroots mobilizat
 ion efforts can be applied even beyond politics.\n\nBio:\n\nMr. Rospars is
  a founding partner of strategy and technology firm Blue State Digital. Pr
 ior to the Obama campaign\, Mr. Rospars led BSD’s work with Gov. Howard 
 Dean at the Democratic National Committee\; during Dean’s campaign for p
 arty chairman\; and at Democracy for America. He was a writer and strategi
 st in New Media for Dean’s 2004 Presidential campaign. 
LOCATION:Cambridge Union Society Debating Chamber
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