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SUMMARY:Film: Brokering News by Umesh Aggarwal - Sakhya Film Club
DTSTART:20120313T200000Z
DTEND:20120313T220000Z
UID:TALK36895@talks.cam.ac.uk
CONTACT:Apoorva Bhandari
DESCRIPTION:The Indian media has much to be proud of as a significant part
  of Indian democracy. But\, there is an increasing public disenchantment\,
  not just with its shrillness\, sermonising and sensationalism\, but with 
 its core value - integrity. The news market in India is getting too crowde
 d while the advertising pie is getting thinner. Media houses are furiously
  engaged in finding new and innovative ways to augment their dwindling rev
 enues. One route to prosperity is passing off sponsored news as profession
 al news - journalism is up for sale and selling of editorial space has bec
 ome both blatant and institutionalised and neither the print nor the elect
 ronic media are immune to the malaise.\n\nTrailer: http://www.youtube.com/
 watch?v=UBQd1rV6Mu8\n\nPlease RSVP @ http://www.facebook.com/events/230964
 907000270/\n \nSeating is first come\, first served and limited to 30.  
LOCATION:TV Room\, Darwin College
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