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SUMMARY:The Social Regulation of Activity and Inactivity - Dolores Albarra
 cin\, University of Illinois
DTSTART:20120615T120000Z
DTEND:20120615T130000Z
UID:TALK38425@talks.cam.ac.uk
CONTACT:Megan Sim
DESCRIPTION:My colleagues and I have proposed that behavior is largely con
 trolled by general goals to be active or inactive regardless of the specif
 ic behaviors meeting these goals (trivial and important behaviors\, planne
 d and impulsive behaviors). General action goals are defined as the commit
 ment to behavior leading to high motor or cognitive output\, whereas gener
 al inaction goals are defined as the commitment to behavior leading to low
  motor or cognitive output. The concepts of general action and inaction ha
 ve important theoretical and practical implications for psychology and all
 ied disciplines\, such as marketing and public health. In this talk\, I wi
 ll describe effects of these goals on physical and mental actions\, as wel
 l as attitude change\, and will consider the goals' relation to impulsivit
 y and culture and religious beliefs.
LOCATION:PPSIS Seminar Room (Free School Lane)
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