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SUMMARY:Enterprise Tuesday 2012 - 2013: Spotting Market Needs - Dr Tony Ra
 ven\, CEO\, Cambridge Enterprise\; Shirley Jamieson\, Head of Marketing\, 
 Cambridge Enterprise\; and Dr Andrea Cantone\, Senior Technology Associate
 \, Cambridge Enterprise 
DTSTART:20121120T180000Z
DTEND:20121120T210000Z
UID:TALK41368@talks.cam.ac.uk
CONTACT:Enterprise Tuesday
DESCRIPTION:*How do you actually spot needs\, markets and customers?* Havi
 ng heard about ‘opportunity recognition’ and about ‘mindsets and mot
 ivations’ from two of the hottest companies in Cambridge earlier in the 
 series - one from high tech and one from biotech – you now have an oppor
 tunity to apply what you have discovered and learned from these sessions.\
 n\n*Cambridge Enterprise Ltd* is the key organisation for the commercialis
 ation of University of Cambridge research.  Bearing in mind that the Unive
 rsity has contributed to some of the most exciting science innovations and
  technologies which in turn have led to blockbuster companies and industri
 es\, we can look forward to an animated evening.\n\nThe intention is to pr
 esent some current technologies which are in the very nascent stages of co
 mmercialisation and ask the audience to participate in predicting market n
 eed\, value proposition and how the early stages might be developed.\n\n*G
 uest Speakers:* \n \n• Dr Tony Raven\, CEO\, Cambridge Enterprise\n\n•
  Shirley Jamieson\, Head of Marketing\, Cambridge Enterprise\n\n• Dr And
 rea Cantone\, Senior Technology Associate\, Cambridge Enterprise \n\n*What
  you will get from this session?* It’s a chance to find out about the la
 test ideas and innovations coming out of the University. It’s an opportu
 nity to test methodologies for identifying market readiness\, to engage in
  venture-creation conversations with your fellow attendees and to aid pote
 ntial student projects later in the year. \n\n*Interested? Please register
  at http://www.cfel.jbs.cam.ac.uk/programmes/enterprisetuesday/register.ht
 ml*\n\nRegistration is from 18:00. The lecture starts at 18:30 followed by
  networking from 20:00.\n\nEnterprise Tuesday is a series of FREE evening 
 lectures and networking sessions managed and delivered by the Centre for E
 ntrepreneurial Learning (CfEL)\, based at the University of Cambridge’s 
 Judge Business School.\n\nwww.cfel.jbs.cam.ac.uk\n
LOCATION: Cambridge University Engineering Department\, Lecture Room 0
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