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SUMMARY:GSI Research Seminar Series - Ethical Consumption vs. Sustainable 
 consumption - Dr Dan Welch\, Sustainable Consumption Institute
DTSTART:20140228T130000Z
DTEND:20140228T140000Z
UID:TALK50034@talks.cam.ac.uk
CONTACT:Julie-Anne Hogbin
DESCRIPTION:The two are often considered to be synonymous. I suggest they 
 are better understood as distinct phenomena. The importance of this distin
 ction is in challenging the assumption that sustainable consumption can be
  achieved by scaling up ethical consumption: if everyone was an ethical co
 nsumer\, consumption would be sustainable. Firstly\, the role of the consu
 mer in both ethical consumption and sustainable consumption needs to be pr
 oblematised. Secondly\, we need to acknowledge that ethical consumption te
 lls us very little about the challenges of sustainable consumption. Lastly
 \, we need a more appropriate way of understanding sustainable consumption
  – I suggest this is provided by a practice theoretical approach to cons
 umption.	\n\nDan recently became a Research Associate at the Sustainable C
 onsumption Institute (SCI)\, University of Manchester. He completed a PhD 
 in sociology at University of Manchester in 2013 on ‘Understanding the C
 ommercial Field of Sustainability Communications’ and subsequently helpe
 d the Sustainable Practices Research Group with communications. Before his
  PhD\, Dan worked as a copywriter\, journalist and editor. He was Co-edito
 r of Ethical Consumer magazine (2008-2011)\, and is currently a director o
 f the Ethical Consumer Research Association\, the UK’s leading ‘citize
 n-consumer’ organisation. Dan’s research interests include: cultural e
 conomy and cultural intermediation\; social ontology and theories of pract
 ice\; sustainability communications and commercial communications more wid
 ely\; and sustainable consumption as discourse and practice.
LOCATION:LAB 027 (Anglia Ruskin University\, Cambridge Campus)
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