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SUMMARY:Using maths and computer science to understand customer behaviour 
 and deliver relevant services - Giles Pavey and Marios Michailidis\, dunnh
 unby
DTSTART:20150217T160000Z
DTEND:20150217T170000Z
UID:TALK57844@talks.cam.ac.uk
CONTACT:Stephanie North
DESCRIPTION:The customer science company dunnhumby\, uses advanced statist
 ics\,\nmathematics and computer science to investigate the behaviours of h
 undreds\nof millions of shoppers around the world.\nThey work with househo
 ld names\, including Tesco\, Coca-Cola\, Mars\, Unilever\,\nMacys and  oth
 ers around the globe.\nHear about their philosophy and approach\, especial
 ly their ever-increasing\nfocus on advanced methods to perform predictions
  using “big data” in a “real\ntime” environment.
LOCATION:MR14\, Centre for Mathematical Sciences
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