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SUMMARY:UX design\, mobile phones and saving eyesight - Kate Tarling\, Pee
 k
DTSTART:20150219T183000Z
DTEND:20150219T203000Z
UID:TALK58049@talks.cam.ac.uk
CONTACT:Michele Ide-Smith
DESCRIPTION:Peek makes tools for professional eye examinations from smartp
 hones. It uses hardware (a lens adaptor) and mobile apps to allow you to s
 ee the back of the eye\, do general eyesight tests and more. It's designed
  for healthcare workers to use in the remotest regions. As a social enterp
 rise\, their goal is to bring high quality eye care to some of the poorest
  regions in the world\, to help prevent avoidable blindness.\n\nKate Tarli
 ng will tell the story about how Peek got started and what it's really lik
 e to do user research and design for medical devices in a small startup te
 am where your users are in some of the most inaccessible parts of the worl
 d.\n\nBiography\n\nWith 14 years' experience working with start-ups\, in G
 overnment and with large organisation such as American Express\, Three and
  PartyGaming\, Kate’s areas of expertise include user research\, interac
 tion design and prototyping. She specialises in the design of browser-base
 d and native applications and more recently on handheld devices. With a ba
 ckground in Human Computer Interaction\, she’s the author of published a
 cademic work. She’s loved the internet since 1996 when she got mistaken 
 for being a web developer and given a summer job that in fact taught her t
 o code.
LOCATION:Red Gate Software 12 Cambridge Business Park Cambridge CB4 0WZ
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