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SUMMARY:TechTalk: Business-Model Research &amp\; Strategic Marketing Measu
 rement at Rocket Internet - Speaker to be confirmed
DTSTART:20160219T170000Z
DTEND:20160219T183000Z
UID:TALK64537@talks.cam.ac.uk
CONTACT:26557
DESCRIPTION:Rocket Internet SE is a European internet company headquartere
 d in Berlin. The company builds online startups and owns shareholdings in 
 various models of internet retail businesses. The company model is known a
 s a startup studio or a venture builder.\n\nIt provides office space to ne
 w companies at its headquarters in Berlin\, with IT support\, marketing se
 rvices and access to investors. Rocket identifies and builds proven Intern
 et business models and transfers them to new\, underserved or untapped mar
 kets where it seeks to scale them into market leading online companies. Ro
 cket started in 2007 and now has more than 30\,000 employees across its ne
 twork of companies\, which are active in more than 110 countries across si
 x continents.\n\nThe Cambridge University Technology & Enterprise Club\, t
 he CU Marshall Society and CU German Society proudly present Arthur Gerigk
  and Ludwig Ensthaler as set of speakers of this Lent Term. The topic of t
 heir techtalk will be "Business-model research & strategic marketing measu
 rement." There will also be time for questions (Q&A).\n\nPlease note that 
 the event will be held in English and that places are limited to 50 accord
 ing to college rules. So please come early to avoid disappointment.\n\nEve
 ryone is welcome! We look forward to seeing you there!\n\nLocation: http:/
 /clareconferencing.com/rooms/elton-bowring-room/\n\nWikipedia: https://en.
 wikipedia.org/wiki/Rocket_Internet
LOCATION:Elton-Bowring Room\, Memorial Court\, Clare College
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