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SUMMARY:Data-driven Retail - Dhruv Kumar\,The Hut Group
DTSTART:20160427T120500Z
DTEND:20160427T130500Z
UID:TALK65966@talks.cam.ac.uk
CONTACT:Jan Samols
DESCRIPTION:This talk covers how the Hut Group utilises its data as a comp
 etitive advantage. At THG\, data is the lifeblood of our retail activities
  and drives most aspects of the business\, whether online or offline: prod
 uct recommendations\, search\, pricing\, personalisation\, web analytics a
 nd monitoring\, merchandising and stocking decisions and ultimately also l
 ogistics & warehousing. 
LOCATION:FW26\, Computer Laboratory
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