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SUMMARY:What do people desire? 7000 experience sampling reports of everyda
 y desire\, conflict\, restraint\, and behavior  - Kathleen Vohs\, Carlson 
 School of Management
DTSTART:20160518T130000Z
DTEND:20160518T143000Z
UID:TALK66304@talks.cam.ac.uk
CONTACT:Luke Slater
DESCRIPTION:We investigated desire and attempts to control desire in every
 day life by conducting a large-scale experience sampling study based on a 
 conceptual framework integrating desire strength\, conflict\, resistance (
 use of self-control)\, and behavior enactment. A sample of several hundred
  adults wore beepers for a week and furnished 7\,827 reports of desire epi
 sodes. Results suggest that desires are frequent\, variable in intensity\,
  and largely unproblematic. Across various desire domains\, there were sub
 stantial differences in desire frequency and strength\, the degree of conf
 lict between the desire and other goals\, and the likelihood of resisting 
 desire and the success of this resistance. Desires for sleep and sex were 
 experienced most intensively\, whereas desires for tobacco and alcohol had
  the lowest average strength\, despite the fact that these substances are 
 thought of as addictive. Desires for leisure and sleep conflicted the most
  with other goals\, and desires for media use and work brought about the m
 ost self-control failure. \n\nThose urges that did conflict with other goa
 ls tend to elicit resistance\, with uneven success. Desire strength\, conf
 lict\, resistance\, and self-regulatory success were moderated in multiple
  ways by personality variables as well as by situational and interpersonal
  factors such as alcohol consumption\, the mere presence of others\, and t
 he presence of others who were enacting the desire in question. Whereas pe
 rsonality generally had a stronger impact on the dimensions of desire that
  emerged early in its course (desire strength and conflict)\, situational 
 factors showed relatively more influence on components later in the proces
 s (resistance and behavior enactment). In total\, these findings offer a n
 ovel and detailed perspective on the nature of everyday desires and associ
 ated self-regulatory successes and failures.\n
LOCATION:Room W2.01\, Cambridge Judge Business School
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