BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Talks.cam//talks.cam.ac.uk//
X-WR-CALNAME:Talks.cam
BEGIN:VEVENT
SUMMARY:CANCELLED: The rise and fall of the Shopping Mall: dialogues on th
 e relationship of commerce and city - Fernando Garrefa\, Faculty of Archit
 ecture and Urbanism and Design of the Federal University of Uberlândia\, 
 Brazil.
DTSTART:20180228T160000Z
DTEND:20180228T170000Z
UID:TALK98668@talks.cam.ac.uk
CONTACT:Ingrid Cizaite
DESCRIPTION:The shopping mall is a North American invention emerged after 
 the Second World War as a part of the American way of life. In addition to
  becoming a symbol of an era\, shopping malls were also connected to a par
 ticular way to shape cities: sparse\, peripheral and motorized. For more t
 han 50 years\, this typology appeared not only as a symbol of a society bu
 t also as a really profitable business which helped them to spread all ove
 r the world. Despite their economic success\, especially in the last two d
 ecades\, the emergence of new trends in the opposite direction\, led the s
 hopping mall industry to an unprecedented crisis. The seek for more energy
  efficient cities\, the rise of e-commerce\, the tiredness about their mon
 otonous landscape\, among other themes\, are investigated as the probable 
 cause of the phenomena of the dead malls - counted in hundreds in America.
  From that\, one can address some questions as follows: what is the future
  of shopping malls? Will they survive? What are the new trends in terms of
  typologies and for the relationship of commerce and cities? \n\nFernando 
 Garrefa is an Architect (1995). He has an MSc (2002) in history and theory
  of architecture and a PhD in Urban and Regional Planning (2007) gaining b
 oth degrees from The University of São Paulo. Since 2009 he has been an A
 ssociate Professor at the Faculty of Architecture and Urbanism and Design 
 of the Federal University of Uberlândia – Brazil\, actuating in both Gr
 aduation and Post Graduation courses. At the same university\, he held the
  position of  Head of the Faculty (2013-2017). His main research subjects 
 deal with the relationship of commerce and the city. On this theme\, he ha
 s written a book entitled Shopping Centers: de centro de abastecimento a p
 roduto de consumo. (Shopping Centers: From supplying centres to product co
 nsumption ) in addition to several book chapters\, and papers published in
  journals or conferences proceedings. He has also been working in practice
  for the last 20 years as a consultant for commerce/real estate developmen
 ts\, urban planning and urban design.
LOCATION:Mill Lane Lecture Room 1
END:VEVENT
END:VCALENDAR